We are super excited about this brand new salon-only product that enables us to push blonde hair further than ever, saving the condition and repairing as it goes. Hair colouring will never be the same again – Olaplex reconnects broken disulfide sulfur bonds in hair, and dramatically eliminates breakage from chemical services. In other words, it’s insurance for your hair!
So if you’re wanting to do a Kim Kardashian and turn your black or dark brown hair to platinum blonde without any breakage,then you can! Olaplex is also great if you change your hair colour regularly – the two-step process ensures your hair remains strong throughout the colour process.
Step 1 – We mix Olaplex’s Bond Multiplier with the colour of your choice (or our recommendation!). We apply the colour to the hair strand and then rinse. This dual application prevents all hair breakages!
Step 2 – After rinsing we apply Olaplex’s Bond Perfector for approximately eight minutes then shampoo and condition as per usual.
Free of silicone, sulfate, phtalates, DEA aldehydes, gluten and never tested on animals.