L’Oreal Professionnel has recently re-branded and re-worked their Serie Expert and it’s simply beautiful. The updated line of hair care products has been re-engineered to be more professional, more sustainable and perform better.
Designed by professionals, L’Oreal Pro’s most expert scientists and hair artists have worked hand in hand to re-create Serie Expert. Featuring top-performing technologies, they have delivered the best technical performance for every hair condition, from lightened or severely damaged hair, to dry hair or split ends.
Keep reading to find your perfect Serie Expert match!
Pump up the volume with Volumetry
Give your hair a boost with Serie Expert Volumetry range. With a root-lifting effect, this range deeply cleanses hair of product build-up and oil and adds body and texture without weighing it down.
GO FRIZZ-FREE FOR DAYS!
Enriched with Pro-Keratin and Kukui and Evening Primrose Oils, the Serie Expert Liss Unlimited haircare range purifies hair and scalp, and provides up to four days anti-frizz effect (yes, even in high levels of humidity!).
Promote healthy hair development!
Looking to strengthen your hair fibres and promote healthy hair development? We have the answer in Serie Expert Inforcer. Infused with Biotin and vitamin B6, L’Oreal Pro’s Inforcer hair care line will strengthen the hair fiber and promote healthy hair development!
Brilliant blondes
Care for your blonde hair with the Serie Expert Blondifier range. Designed to revive your blonde and keep your hair shiny, nourished and radiant.
FOR THE SILVER FOXES
Fight brassy tones with Serie Expert Silver. Enriched with anti-yellowing agents, it helps keep your colour looking good.
FOR ULTIMATE HAIR COLOUR PROTECTION
Protect your hair colour from fading for up to 8 weeks with Serie Expert Vitamino Colour. This range is designed to make your colour last longer, by boosting intensity and shine.
Repair surface damaged hair with Absolute Repair
Serie Expert Absolut Repair is designed for damaged hair. Reduce surface damage by 77% and unlock 7x more shine with Absolut Repair.
LET THOSE LOCKS GROW (DAMAGE FREE!)
L’Oreal Professional’s hair care for long locks: plump, fill and strengthen long hair. Serie Expert Pro Longer visibly reduces split ends by 94% so you can keep the long hair you love.