Are you experiencing hair fall? Introducing Kérastase’s new Genesis Homme

1 May 2023

Kerastase Genesis Homme

If thicker hair is your goal, then know that you’re not alone. More than 80% of men experience significant hair loss during their lifetime, with thinning starting well before middle age. Hair fall is a complicated issue; reversing it requires a highly sophisticated approach. That’s where Kérastase comes in. Building on the success of Genesis, the revolutionary Kérastase women’s hair-fall range, Genesis Homme answers directly to the concerns of men of all ages and hair types who are experiencing the effects of thinning hair. Ingredients and Results Powered by science, the advanced active ingredients of Creatine, Ginger Root and Aminexil… Read More

How Dull Hair Happens and How to Bring Back the Shine

7 March 2023

A woman with her eyes closed.

Dull hair can manifest in a number of different ways. It might look heavy, frizzy, rough, coarse, dry, or lacklustre. Dull hair can be caused by a variety of factors such as using harsh hair products, not moisturising your hair enough, heat styling, environmental factors like pollution or hard water, and more. Never fear, the True Grit team are here to help you identify the problem and get the shine back!  Heat Styling Ongoing heat styling can lead to stripping hair of its natural oils and lifting the cuticle, causing stress and damage to hair, including breakage, resulting in the… Read More

Boost the Rainbow with L’Oreal New DIA Light Boosters 

23 February 2023

loréal-professionnel-dia-light-semi-permanent-colour-boosters-50ml-p32766-39426_image

New to True Grit, L’Oreal Pro’s DIA Light Boosters are a fun addition to our Dia Light colour range, enabling us to choose an endless selection of hair shades! We can blend them with any other Dia Light color to produce exceptional and individualised outcomes. Their highly saturated reflects allow for full customisation of shades and creative mixtures. With Dia Light Boosters the True Grit team can: Neutralize unwanted warmth from darker hair with the cool tones Intensify your coppers, reds and golds Create pastel cocktailing with Dia Light Clear Extend your existing portfolio of shades by boosting and adding more of… Read More

Rethink the way you wash your hair

8 January 2023

How to wash your hair

Washing your hair seems like an easy enough task, right? But you may have been doing it wrong … Understanding the correct techniques of hair washing can greatly affect the quality, bounce and shine of your hair. Interested? Here are a few True Grit tips we’ve put together to help you get it right. 1. wash less … Don’t wash your hair every day! Yep, you read right. Washing your hair too often can actually dry out and damage your locks. Water makes hair swell from the inside, which forces the cuticle up. So avoid over-washing where possible. It is generally recommended to wash every 2-3 days… Read More

Summer Hair Series: The Best Hair Care Tips for Summer

27 December 2022

Kerastase-Summer-Hair-Tips

We have put together this guide to summer hair to bring to you the best hair care tips for sun-damaged locks. Keep those strands healthy, soft and shining all season long without fearing all of the best bits about summer; sun, sea, and sand!  During these warmer months with plenty of water, activities to cool you down, remember your hair needs as much moisture as possible to get through summer unscathed! Whether you’re wanting to protect your hair from UV, fading, chlorine or just give it a good moisture boost, follow our top tips to keeping hydrated on top! Think active ingredients, multiple… Read More

Kérastase’s Chroma Absolu Hair Care Protects Coloured Hair

24 May 2022

Kerastase Chroma

We colour our hair for many reasons: to look and feel great and to affirm who we are and what we want. It is the ultimate form of self-expression. It can transform your look, and your attitude, in an instant! However, over colouring our hair can come with a few disadvantages, including: unwanted frizz, loss of hair strength, reduced hair thickness, lower ability to handle hair styling and increased roughness of hair follicle. To give you the freedom to colour how and when you want, Kérastase has created Chroma Absolu, a product range that looks after your hair from the inside out, shielding… Read More